UConn Office of Brand Partnership



The mission of the Office of Brand Partnerships and Trademark Management within University Communications is to strengthen and protect the reputation and brand of UConn while maximizing our value through trademark licensing, corporate sponsorships, and strategic partnerships. In order to broaden UConn’s corporate social responsibility efforts both internally and externally, we serve as the University liaison to the Worker Rights Consortium, Fair Labor Association, and other human rights advocacy groups on behalf of the President’s Office. We manage the operation of the President’s Committee on Corporate Social Responsibility and host academic interns focused on corporate social responsibility, human rights, and sport management and corporate partnerships.

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